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IPLUSO 20802

Touristic Studies

Tourism Business Management
  • ApresentaçãoPresentation
    This curricular unit aims to introduce students to tourism, as an industry and field of study, from the beginning of the tourist phenomenon, to the trends and challenges of tourism today.
  • ProgramaProgramme
    1.Concepts, classifications and types of tourism Conceptual elements on leisure, leisure and tourism The classification of tourist activities and types of tourism Tourism as a sector of economic activity Evaluation measures   2.The system of tourism relations Tourism as a system and its functionality Characterization of the elements that make up the tourist system The inter-relationships of tourism The multidisciplinary nature of tourism 3.The genesis of tourism activity The classical age to the contemporary age The international and national perspective The position of Portuguese tourism. Trends 4.Structural elements of tourism activity Tourism demand and supply The accommodation Tourist transport Tourism and Information Technology   5.Institutional Tourism Organization Political-administrative organization of tourism in Portugal The regional and local tourism organisation  Strategic tourism plans  
  • ObjectivosObjectives
    The main learning outcomes of this subject are to provide students with familiarization with the concepts of tourism, facilitating an organized structure of this entire area of knowledge so that the student is able to: - characterize the various types of tourism; - understand the structure and functionality of the tourism system; - analyze the factors of motivation and consumer behavior in tourism; - understand the structure and organization of the sector; - analyze and understand the factors of tourism development both from the perspective of supply and demand; - analyze and understand what tourism planning should be, by identifying the impacts caused by tourism activity.    
  • BibliografiaBibliography
    Cunha, L., Abrantes, A. (2013). Introdução ao Turismo (5ª edição atualizada e aumentada). Lisboa: Lidel.  Fletcher, J., Fyall, A., Gilbert, D., Wanhill, S. (2013). Tourism: Principles and Practice (5th Edition). Edinburgh, United Kingdom: Pearson. Li, G., & Wu, D. C. (2019). Introduction to the special issue: Tourism forecasting–New trends and issues. Page, S. J., & Connell, J. (2020). Tourism: A modern synthesis. Routledge. Holloway, J. C., & Humphreys, C. (2019). The business of tourism. SAGE Publications Limited. Umbelino, J. e Dias, F. (2017) Planeamento e Desenvolvimento Turístico, Lisboa: Lidel.  
  • MetodologiaMethodology
    Expository metodologies and case studies.
  • LínguaLanguage
    Português
  • TipoType
    Semestral
  • ECTS
    5
  • NaturezaNature
    Mandatory
  • EstágioInternship
    Não