The event aims to address the importance of social networks in the business context
The event aims to address the importance of social networks in the business context, emphasising their strategic role in brand communication and growth. The different existing platforms and their specificities will be explored, as well as good practices in content creation and management. The session will also cover the professional management of social networks in the corporate market, the importance of adapting content to each network and analysing metrics to assess the impact and performance of digital strategies.
